Seth Godin The Wealth of Free (Semi-Animated) Seth Godin: The Wealth of Free (Semi-Animated) Each thought needs to start some place. What's more, in 2000, Seth Godin began trying different things with a genuinely extreme distributing model. Roused by Malcolm Gladwell, Godin wrote Unleashing the Ideavirus, which basically contended that free thoughts spread snappier than thoughts that cost cash. What's more, the thoughts spread the speediest that success. So what was the sensible subsequent stage? Making the book accessible for nothing (get the digital book here) and seeing what occurred. The video above reveals to you the remainder of the story. What it doesn't let you know is that Godin has since composed a constant flow of smash hits (discover free ecopies here), while writing the most broadly read showcasing website and establishing Squidoo. The craftsmanship going with Godin's discussion was made by Stuart Langfield. OK prefer to help the crucial Open Culture? Please consider making a gift to our site.